The design of the text described is done to contrast with the background image. It is centered in a way in which it captures the attention of the reader.
The text is an ethnography that is premised on in depth interviews and participant observations
The design of the text is much like an excyclopedia, A-Z. The are descriptions such as scientific research projects that follow with each new letter. There is also history interweaved throughout the text such as the chapter called, "Jews: that discusses how the Nazi regime employed the metaphor of insect.
The text follows the narrative of the lives of the Hmong refugee family, specifically Lia Lee, the daughter. It is in chronological order and structured around a linear timeline, although there are flashbacks that allow the reader to gain a more in-depth knowledge of the Hmong people within Laos as well as the personal experiences of the Lee family as they flee from Laos to California.
The text is designed as a typical academic book, with an introduction, several chapters of content, and a conclusion. The book draws heavily on academic social theory and literature.
Theoretical foundation follows research background introduction, then moves into empirical evidences while constantly connect back to theory
"The text began with theory and then moved to cultural implications."
The text begins with its theoretical foundations, establishing the importance of techne as a lens to view the activities of Second Life. It then enters a phase of thematized chapters such as "sex and gender or digital economies." It seems like it transitions from justification to example in a deductive fashion.
The text seems to be designed as an interspecies ethngraphy. It focuses on the meso level farmers and owner of the animals in Kumaon and how their community is both being percieved and acted upon by outside forces such as NGO's and the goverment because of the perception created by animals. It appears to be an elightening text focused on bring to light the practices of groups like PFA and provide why this group of people are the exact opposite of what these groups believe.
The text begins with covering issues around data, background historical context, and fleshing out keys terms - to later going through thematically-based chapters that begin with captivity and end with escape.